Somerful – Privacy Policy
Last updated : August, 2025
General
Policy – All Users
1.
Privacy Policy
Welcome
to Somerful. This Privacy Policy applies to Somerful services (the “Platform”), which include Somerful apps, websites,
software and related services accessed via any platform or device that link to
this Privacy Policy. The Platform is provided and controlled by SOMERFUL PTE.
LTD., with its registered address at 1 Raffles Place, #20-02, One Raffles Place, Singapore(048616)
(“SOMERFUL”, “we” or “us”).
We are
committed to protecting and respecting your privacy. This Privacy Policy
explains how we collect, use, share, and otherwise process the personal
information of users, and other individuals in connection with our Platform. If
you do not agree with this policy, you should not use the Platform.
2. What
information we collect
We may
collect the following information about you:
Information
You Provide
• Your profile information. You give us information when you
register on the Platform, including your username, gender, date of birth (where
applicable), email address and/or telephone number, information you disclose
in your user profile, and your photograph, audio or profile video.
• User content. We
process the content you generate on the Platform, including photographs, audios
and videos you upload or create, comments, hashtags, feedback, and reviews you
make, and the associated metadata, such as when, where, and by whom the content
was created (“User Content”).
Even if you are not a user, information about you may appear in User Content
created or published by users on the Platform. If you apply an effect to your
User Content, we may collect a version of your User Content that does not
include the effect.
• Messages. We collect
information you provide when you compose, send, or receive messages through the
Platform’s messaging functionalities. That
information includes the content of the message and information about the
message, such as when it was sent, received, or read, and message participants.
Please be aware that messages you choose to send to other users of the Platform
will be accessible by those users and that we are not responsible for the manner in which those users use or share the
messages.
• We may access
content, including text, images, audios,
and videos, found in your device’s clipboard, with your permission. For example, if you choose to
initiate content sharing with a third-party platform, or
choose to paste content from the clipboard into the Platform, we access this
information stored in your clipboard in order to
fulfill your request.
• Purchase
information. When you make a purchase or payment on or through the Platform,
including when you buy Somerful Coins
or purchase goods through our shopping features, we collect information about
the purchase or payment transaction, such as payment card information, billing,
delivery, and contact information, and items you purchased.
• Proof of your
identity or age. We sometimes ask you to provide proof of identity or age in order to use certain features, verified accounts, or when
you apply for a subscription, ensure that you are old enough to use the
Platform, or in other instances where verification may be required.
• Information in
correspondence you send to us, including when you contact us for support or
feedback.
• Information through
surveys, research, promotion, contests, marketing campaigns, challenges,
competitions or events conducted or sponsored by us, in which you participate.
Automatically
Collected Information
• Usage Information.
We collect information regarding your use of the Platform, e.g., how you engage
with the Platform, including how you interact with content we show to you, the
advertisements you view, contents you watch and problems encountered, browsing
and search history, the content you like or dislike, the users you liked and
how you engage with users like you.
• Technical
Information we collect about you. We collect certain information about the
device you use to access the Platform, such as your IP address, user agent,
mobile carrier, time zone settings, identifiers for advertising purposes, model
of your device, the device system, device locale information(language and region), network
type, device IDs, your screen resolution and operating system, app and file
names and types, keystroke patterns or rhythms, battery state, audio settings
and connected audio devices. Where you log-in from multiple devices, we will be
able to use your profile information to identify your activity across devices.
We may also associate you with information collected from devices other than
those you use to log-in to the Platform.
• Location
Information. We collect information about your approximate location, including
location information based on your SIM card and/or IP address. With your
permission, we may also collect precise location data (such as GPS). In
addition, we collect location information (such as tourist attractions, shops,
or other points of interest) if you choose to add location information to your
User Content.
• Image and Audio
Information. We may collect information about the videos, images and audio that
are a part of your User Content, such as identifying the objects and scenery
that appear, the existence and location within an image of face and body features
and attributes, the nature of the audio, and the text of the words spoken in
your User Content. We may collect this information to enable special video
effects, for content moderation, for demographic classification, for content
and ad recommendations, and for other non-personally-identifying
operations.
• Cookies. We and our
service providers and business partners use cookies and other similar
technologies (e.g., web beacons, flash cookies, etc.) (“Cookies”) to automatically collect information, measure and analyze how you
use the Platform, including which pages you view most often and how you
interact with content, enhance your experience using the Platform, improve the
Platform, provide you with advertising, and measure the effectiveness of
advertisements and other content. We and our partners also use Cookies to
promote the Platform on other platforms and websites. Cookies enable the
Platform to provide certain features and functionality. Web beacons are very
small images or small pieces of data embedded in images, also known as “pixel tags” or “clear
GIFs,” that can recognize Cookies, the time and date a
page is viewed, a description of the page where the pixel tag is placed, and
similar information from your computer or device.
Information
From Other Sources
We may
receive the information described in this Privacy Policy from other sources,
such as:
• If you choose to
register or use the Platform using a third-party social network account details
(e.g., Facebook, Apple, Google, Zalo, Kakao) or login service, you
will provide us or allow to provide us with your username, public profile, and
other possible information related to such account. We will likewise share
certain information with your social network such as your app ID, access token
and the referring URL. If you link your Somerful
account to another service, we may receive information about your use of that
service.
• Advertisers,
measurement and other partners share information with us about you and the
actions you have taken outside of the Platform, such as your activities on
other websites and apps or in stores, including the products or services you
purchased, online or in person. These partners also share information with us,
such as mobile identifiers for advertising, hashed email addresses and phone
numbers, and cookie identifiers, which we use to help match you and your
actions outside of the Platform with your Somerful
account. Some of our advertisers and other partners enable us to collect
similar information directly from their websites or apps by integrating our Somerful
Advertiser Tools (such as Somerful Pixel).
• We may obtain
information about you from certain affiliated entities within our corporate
group, including about your activities on their platforms.
• We may receive
information about you from others, including where you are included or
mentioned in User Content, direct messages, in a complaint, appeal, request or
feedback submitted to us, or if your contact information is provided to us. We
may collect information about you from other publicly available sources.
3. How
we use your information
As
explained below, we use your information to improve, support and administer the
Platform, to allow you to use its functionalities, and to fulfill and enforce
our Terms of Service. We may also use your information to, among other things,
promote the Platform, and customize your ad experience. We generally use the
information we collect in the following ways:
• To fulfill requests
for products, services, Platform functionality, support and information for
internal operations, including troubleshooting, data analysis, testing,
research, statistical, and survey purposes and to solicit your feedback.
• To send promotional
materials, including by instant messaging or email, from us or on behalf of our
affiliates and trusted third parties.
• To improve and
develop our Platform and conduct product development.
• To measure and
understand the effectiveness of the advertisements and other content we serve
to you and others, and to deliver advertising, including targeted advertising,
to you on the Platform.
• To support the
social functions of the Platform, including to permit you and others to connect
with each other (for example, through our People function) and to share
whether you are active on the Platform (and other information which you choose
to share) with your friends, to provide our messaging service if you choose to
use this function, to suggest accounts to you and others, and for you and
others to share, download, and otherwise interact with User Content posted
through the Platform.
• To enable you to
participate in the virtual items program.
• To allow you to
participate in interactive features of the Platform, such as enabling your
content to be used in other users’ content.
• To use User Content
as part of our advertising and marketing campaigns to promote the Platform, to
invite you to participate in an event, and to promote popular topics, hashtags
and campaigns on the Platform.
• To understand how
you use the Platform, including across your devices.
• To help us detect
and combat abuse, harmful activity, fraud, spam, and illegal activity on the
Platform.
• To ensure content is
presented in the most effective manner for you and your device.
• To promote the
safety, security of the Platform, including by scanning, analyzing, and
reviewing User Content, messages and associated metadata for violations of our
Terms of Service, Community Guidelines, or other conditions and policies.
• To facilitate
research conducted by independent researchers that meets certain criteria.
• To verify your
identity or age.
• To communicate with
you, including to notify you about changes in our services.
• To announce you as a
winner of our contests or promotions if permitted by the promotion rule, and to
send you any applicable prizes.
• To enforce our Terms of Service, Community Guidelines, and other conditions and policies.
Consistent
with your permissions, to provide you with location-based services, such as
advertising and other personalized content.
• To train and improve
our technology, such as our machine learning models and AIs.
• To facilitate and
fulfill sales, promotion, and purchases of goods and services and to provide
user support.
4. How
we share your information
We share
your information with the following parties:
Business
Partners
If you
choose to register to use the Platform using your social network account
details (e.g., Facebook, Apple, Google, Zalo, Kakao), you will provide us or
allow your social network to provide us with your phone number, email address,
username and public profile. We will likewise share certain information with
the relevant social network such as your app ID, access token and the referring
URL. If you choose to allow a third-party service to access your account, we
will share certain information about you with the third party. Depending on the
permissions you grant, the third party may be able to obtain your account
information and other information you choose to provide.
Where
you opt to share content on social media platforms, the video, username and
accompanying text will be shared on that platform or, in the case of sharing
via instant messaging platforms such as Whatsapp, a
link to the content will be shared.
Service
Providers
We
provide information and content to service providers who support our business,
such as cloud service providers and providers of content moderation services to
ensure that the Platform is a safe and enjoyable place and service providers
that assist us in marketing the Platform.
• Payment processors
and transaction fulfillment providers: If you choose to in-app purchase or
conduct other payment-related transactions, we will share data with the
relevant payment provider to facilitate this transaction.
• Analytics providers:
We may use
analytics providers to help us in the optimization and improvement of the
Platform. Our third-party analytics providers also help us serve targeted
advertisements.
Advertisers,
Advertising Networks and Measurement Partners
We share
information with advertisers and third-party measurement companies to show how
many and which users of the Platform have viewed or clicked on an
advertisement.
We share
information with advertising networks to display personalized advertisements to
you on Somerful and elsewhere online. We are not
responsible for the privacy practices of these third parties, and the
information practices of these third parties are not covered by this Privacy
Policy.
Independent
Researchers
We share
your information with independent researchers to facilitate research that meets
certain criteria.
Our
Corporate Group
We may
also share your information with other members, subsidiaries, or affiliates of
our corporate group, including to provide the Platform, to improve and optimize
the Platform, to prevent illegal use and to support users.
For
Legal Reasons
We will
share your information with law enforcement agencies, public authorities or
other organizations if legally required to do so, or if such use is reasonably
necessary to:
• comply with legal
obligations, process or request;
• enforce our Terms of Service and other agreements, policies, and standards, including investigation
of any potential violation thereof;
• detect, prevent or
otherwise address security, fraud or technical issues; or
• protect the rights,
property or safety of us, our users, a third party or the public as required or
permitted by law (including exchanging information with other companies and
organizations for the purposes of fraud protection and credit risk reduction).
Public
Profiles
Please
note that if your profile is public, your content will be visible to anyone on
the Platform and may also be accessed or shared by your friends and followers
as well as third parties such as search engines, content aggregators and news
sites. You can change who can see a content each time you upload a content.
Alternatively, you can change your profile to private by changing your settings
in “Disclosure” of Account settings.
Sale,
Merger or Other Business Transactions
We may
also disclose your information to third parties:
• in the event that we
sell or buy any business or assets (whether a result of liquidation, bankruptcy
or otherwise), in which case we will disclose your data to the prospective
seller or buyer of such business or assets; or
• if we sell, buy,
merge, are acquired by, or partner with other companies or businesses, or sell
some or all of our assets. In such transactions, user information may be among
the transferred assets.
Merchants,
Payment and Transaction Fulfillment Providers, and Other Service Providers
When you
make a purchase through our shopping features, we share the information related
to the transaction with the merchant, payment and transaction fulfillment
providers, and other service providers. For example, we will share the order
items, contact details and delivery information so your order can be processed.
These entities may use the information shared in accordance with their privacy
policies.
5. Where
we store your information
Your
information may be stored on servers located outside the country where you
live, such as in Singapore, Malaysia or the United States. We maintain major
servers around the world to bring you our services globally and continuously.
6. Your
rights and choices
You have
rights and choices when it comes to your information. You may be afforded
certain rights under applicable laws, which may include the right to access,
delete, update, or rectify your data, to be informed of the processing of your
data, to file complaints with authorities, and potentially other rights. You
may submit a request to exercise your rights under applicable laws
to [email protected]. You may appeal any decision we have made about your
request by following the instructions in the communication you receive from us
notifying you of our decision.
You can
access and edit most of your profile information by signing into Somerful. You can delete the User Content you uploaded. We
also provide a number of tools in Settings that allow
you to control, among others, who can view your content, send you messages, or
post comments to your content. Should you choose to do so, you may delete your
entire account in Settings.
You may
be able to refuse or disable Cookies by adjusting your device browser settings.
Because each browser is different, please consult the instructions provided by
your browser. Please note that you may need to take additional steps to refuse
or disable certain types of Cookies. For example, due to differences in how
browsers and mobile apps function, you may need to
take different steps to opt out of Cookies used for targeted advertising in a
browser and to opt out of targeted advertising for a mobile application, which
you may control through your device settings or mobile app permissions. In
addition, your opt-out selection is specific to the particular browser or device that you are using when you opt
out, so you may need to opt-out separately for each of browser or device. If
you choose to refuse, disable, or delete Cookies, some of the functionality of
the Platform may no longer be available to you.
7. The
security of your information
We take
steps to ensure that your information is treated securely and in accordance
with this policy. Unfortunately, the transmission of information via the
internet is not completely secure. Although we will use reasonable measures to
protect your personal data, for example, by encryption, we cannot guarantee the
security of your information transmitted via the Platform; any transmission is
at your own risk.
We have
appropriate technical and organizational measures to ensure a level of security
appropriate to the risk of varying likelihood and severity for the rights and
freedoms of you and other users. We maintain these technical and organizational
measures and will amend them from time to time to improve the overall security
of our systems.
We will,
from time to time, include links to and from the websites of our partner
networks, advertisers and affiliates. If you follow a link to any of these
websites, please note that these websites have their own privacy policies and
that we do not accept any responsibility or liability for these policies.
Please check these policies before you submit any information to these
websites.
8. How
long we keep your information
We
retain information for as long as necessary to provide the Platform and for the
other purposes set out in this Privacy Policy. We also retain information when
necessary to comply with contractual and legal obligations, when we have a
legitimate business interest to do so (such as improving and developing the
Platform, and enhancing its safety, security and stability), and for the
exercise or defense of legal claims.
The
retention periods are different depending on different criteria, such as the
type of information and the purposes for which we use the information. For
example, when we process your information such as your profile information to
provide you with the Platform, we keep this information for as long as you have
an account. If you violate our Terms of Service, Community Guidelines, or other
conditions or policies, we may remove your profile and User Content from public
view immediately, but may keep other information about
you to process the violation.
9.
Information relating to children and teens
Somerful is not
directed at children under the age of 18. In certain cases
this age may be higher due to local regulatory requirements, please see your
local supplemental terms for more information. If you believe that there is a
user who is below this minimum age, please contact us
to [email protected].
If you
are a parent or guardian, our Community Guidelines contains information and
resources to help you understand the Platform and the tools and controls you
can use.
10.
Privacy Policy update
We may
update this Privacy Policy from time to time. When we update the Privacy
Policy, we will notify you by updating the “Last
Updated” date at the top of this policy and posting the
new Privacy Policy or providing any other notice required by applicable law.
Your continued access to or use of the Platform after the date of the updated
policy constitutes your acceptance of the updated policy. If you do not agree
to the updated policy, you must stop accessing or using the Platform.
11.
Contact
If you
have questions, comments, complaints or requests regarding this Privacy Policy,
please contact us to: [email protected].
We will
endeavor to deal with your request as soon as possible. This is without
prejudice to your right to make a complaint with a relevant data protection
authority, where applicable.
12.
Supplemental Terms –
Jurisdiction-Specific
In the
event of a conflict between the provisions of the Supplemental Terms – Jurisdiction-Specific that are relevant to your jurisdiction from
which you access or use the services, and the rest of policy, the relevant
jurisdictions’ Supplemental Terms – Jurisdiction-Specific will supersede and control.
Australia
If you
are using the Platform in Australia, the following additional terms shall
apply.
Certain
entities in our corporate group, located outside of Australia, are given
limited remote access to your information so that they can provide certain
functions, as described in the section on "How we share your
information".
Brazil
If you
are using the Platform in Brazil, the following additional terms apply. If any
conflict arises between the main Privacy Policy and the additional terms, the
following terms shall prevail:
Exercise
of data protection rights. Brazilian law provides certain rights to individuals
with regard to their personal data. Thus, we seek to
ensure transparency and access controls in order to
allow users to benefit from the mentioned rights.
We will
respond and/or fulfill your requests for the exercise of your rights below,
according to the applicable law and when applicable, to the Brazilian General
Data Protection Law - LGPD:
I.
confirmation of whether your data are being processed;
II.
access to your data;
III.
correction of incomplete, inaccurate or outdated data;
IV.
anonymization, blocking or erasure of data;
V.
portability of personal data to a third party;
VI.
object to the processing of personal data;
VII.
information of public and private entities with which we shared data;
VIII.
information about the possibility to refuse providing personal data and the
respective consequences, when applicable;
IX.
withdrawal of your consent.
X.
request a review of decisions made solely based on automated processing of
personal data affecting your interests, including decisions made to define your
personal, professional, consumer or credit profile, or aspects of your
personality.
We
encourage you to contact us if you are not satisfied with how we have responded
to any of your rights requests. You also have the right to lodge a complaint
with the Brazilian Data Protection Authority (ANPD).
Verifying
your identity: For your safety and to allow us to make sure that we do not
disclose any of your personal data to unauthorized third parties, in order to
verify your identity and guarantee the adequate exercise of your rights, we may
request specific information and/or documents from you before we can properly
respond to a request received concerning your data. All data and documents
received from you in the process of responding to your requests will be used
for the strict purposes of analyzing your request, authenticating your
identity, and finally responding to your request.
Limitations
to your rights: In certain situations, we may have legitimate reasons not to
comply with some of your requests. For instance, we may choose not to disclose
certain information to you when a disclosure could adversely impact our
business whenever there is a risk of violation to our trade secrets or
intellectual property rights. In addition, we may refrain from complying with a
request for erasure when the maintenance of your data is required for complying
with legal or regulatory obligations or when such maintenance is required to
protect our rights and interests in case a dispute arises. Whenever this is the
case and we are unable to comply with a request you make, we will let you know
the reasons why we cannot fulfill your request.
Contact:
In case of doubt about your privacy, your rights or how to exercise them,
please contact us through the form "Contact". If you have any
questions about the processing of your personal data, we would like to clarify
them.
DPO: If
you wish to reach the SOMERFUL’s Data Protection
Officer, contact us to: [email protected].
Access
Logs. We keep your application access logs, under confidentiality, in a
controlled and safe environment for at least 6 months, in
order to comply with legal obligations.
International
Transfers. International data transfers are necessary for us to provide our
services. If you are located in Brazil, we will always
rely on one of the international data transfer mechanisms under applicable data
protection laws and regulations.
Canada
If you
are using the Platform in Canada, the following additional terms apply.
Your
Rights. Subject to limited exceptions under applicable law, you have the right
to access, update, rectify and correct inaccuracies in your personal
information in our custody and control and to withdraw your consent to our
collection, use and disclosure of your personal information. To exercise these
rights, you may contact us using the contact information set out below. We may
require certain personal information for the purpose of verifying the identity
of the individual making the request.
Your
Choices. You can unsubscribe from our marketing emails at any time by clicking
the “unsubscribe” link
included at the bottom of each email we send.
Transfer
Outside Your Jurisdiction. We and our service providers (including members,
subsidiaries, or affiliates of our corporate group) may access, store and
otherwise process personal information outside of Canada (and, for residents of
Quebec, outside of Quebec), including in the United States, Malaysia,
Singapore, and other foreign jurisdictions where we or our service providers
are located. For information about the manner in which
we or our service providers (including service providers outside Canada)
process personal data, please contact us using the contact information set out
below.
Egypt
If you
are using our services in Egypt, the following additional terms apply.
• You declare that you
are over the age of 18. If you are under the age of 18, you cannot use our
service. You have read and acknowledged SOMERFUL's Privacy Policy and Terms of
Use and agree to the use by yourself of the Platform and registration for an
account.
Indonesia
If you
are using our services in Indonesia, the following additional terms apply. In
the event of any conflict between the following additional terms and the
provisions of the main body of this policy, the following terms shall apply.
Age,
Parental and Guardian Consent. By accessing and/or using this Platform, you
represent that you are at least 21 years of age or married or not under
guardianship. If you are below 21 years old and you are not married, or under
guardianship: you must cease accessing the Platform.
Your
Choices. You may withdraw your consent to SOMERFUL's disclosure of personal
data to third parties. Upon your request, we will cease to display, publish,
transmit, disseminate, and/or open the access to your personal data to third
parties. Please note that by withdrawing your consent to the disclosure and/or
collection of your personal data, we may not be able to fulfill your requests and you may not be able to use some of Somerful
features and functionality.
You may
request SOMERFUL to (i) disclose the history of
personal data that we have collected; and/or (ii) erase and dispose of your
personal data that we have collected on our server. Please note that by
requesting us to erase and dispose of your personal data, you may not be able
to use some of Somerful’s
features and functionality.
To
exercise any of your rights, contact us to: [email protected].
Notification.
In the event of any breach of personal data, we will notify you and provide you
with information regarding such breach of personal data.
Data
retention. We retain your information for as long as it is necessary to provide
you with the service. Where we do not need your information in
order to provide the service to you, we retain it only for so long as we
have a legitimate business purpose in keeping such data. However, there are
occasions where we are likely to keep this data for five (5) years (or longer
if required) in accordance with our legal obligations or where it is necessary
for the establishment, exercise or defense of legal claims.
After
you have terminated your use of our Platform and the five (5) years retention
period has lapsed, we store your information in an aggregated and anonymized
format. Non-personally identifiable information may be retained indefinitely
for analytics.
Israel
If you
are using our services in Israel, the following additional terms apply.
• You declare that you
are over the age of 18. If you are under the age of 18, you must cease
accessing the Platform
Japan
If you
are using our services in Japan, please refer to our Japanese language Privacy
Policy for further information on our compliance with the Telecommunications
Business Act.
Mexico
If you
are using our services in Mexico, the following additional terms apply. In the
event of any conflict between the following additional terms and the provisions
of the main body of this policy, the following terms shall prevail.
How we
use your personal data.
Almost
all purposes of processing stated in this section of the main Privacy Policy
are necessary purposes. However, the following are secondary purposes:
• Provide you with
personalized advertising.
The
above purposes are not necessary for us to provide the Platform but allows us
to provide you with a better experience. We offer you the possibility to take
decisions regarding how we use and disclose your personal data.
We use
both human and automated means to process your data.
How we
share your personal data.
We may
share your personal data to a third party for purposes other than processing on
behalf of us. We will obtain your consent for such sharing as required by
applicable laws.
By
providing us with your personal data and using our Platform you agree to the
transfers that require your consent. You can always revoke your consent and
exercise your rights, as stated below.
Your
Rights.
You have
the following rights with respect to your personal data: access, rectification,
cancellation, opposition, consent withdrawal, limitation to the use and
disclosure of your data. You can exercise your rights by sending your request
to [email protected]. To know more about the applicable requirements and
procedure to exercise your rights, contact us to the mentioned email address.
Philippines
If you
are using our services in the Philippines, the following additional terms shall
apply pursuant to the relevant laws, rules and regulations and issuances by the
Philippines National Privacy Commission (“NPC”) on data privacy.
Your
Rights. To the extent that the relevant laws, rules and regulations on data
privacy recognize your rights and freedoms as data subjects, you shall have the
right to information, object, access, rectification, erasure or blocking, lodge
complaints before the NPC, damages and data portability. Before we can respond
to a request to exercise one or more of the rights listed above, you may be
required to verify your identity or your account details.
Russia
What are
legal grounds for data processing. When we process your personal data, we rely
on the grounds of your consent, performance of a contract, our legitimate
interest and obligations to process personal data, or when we are so required
by law.
By
signing up and using the Platform, you consent to the processing of personal
data in accordance with this Privacy Policy.
Where we
store your personal data. Your personal data may be transferred from Russia to
Singapore and stored in that location, outside of the country where you live.
Public
profiles. We rely on your consent to public distribution of personal data, when
your account settings are 'Public Profile'. You can change your profile to
private by changing your settings in “Disclosure” of Account settings.
South
Africa
If you
are using our services in South Africa, the following additional terms apply.
You
declare that you are over the age of 18. If you are under the age of 18, you
must cease accessing the Platform
South
Korea
If you
are using our services in South Korea, the following additional terms apply. In
the event of any conflict between the following additional terms and the
provisions of the main body of this policy, the following terms shall prevail.
• How we share your
personal data. In addition to the main text of this policy, in the event we use
information such as user-generated content and video content on our Platform as
part of our advertising and marketing campaigns to promote the Platform, your
personal data contained in such information may be disclosed to the recipients
of such advertising or marketing content.
• Customized Ads. We
may from time to time provide customized ads on our Platform to provide you our
Platform for free.
• Data retention. We
destroy personal data whose purpose of collection as consented to by you have
been achieved, or whose periods of and use to which you consented to or which
were provided in this privacy policy have expired; provided, however, we will
continue to store your personal data for the following statutorily-prescribed
periods, where applicable, including, but not limited to:
• Act on Consumer
Protection in Electronic CommerceRecords on your
cancellation of an order, your payment on a purchased item, and our supply of a
good/service: 5 yearsRecords on the handling of
consumer complaints or disputes: 3 yearsRecords on
advertisements and labels: 6 months
• Protection of
Communications Secrets Act Records on your visits to our website: 3 months
Destruction
of Personal Data. We destroy your personal data in a manner that renders it
unrestorable by the relevant department.
• Data rights. You
have the right to access personal data we hold about you, to rectify any
personal data held about you that is inaccurate, to request the deletion of
personal data held about you, and the right to request the suspension of the
processing of your personal data. You can exercise your rights by contacting us
to [email protected].
• Data Security. We
work hard to protect SOMERFUL and our users from unauthorized access to or
unauthorized alteration, disclosure or destruction of information we hold. To
this end, we have in place technical, managerial and physical safeguards, including
internal policy for data protection, limiting the access to personal data on a
need-to-know basis and controlling access to the facilities where personal data
is processed.
• Information Relating
to Children. Somerful is not directed at children
under the age of 18.
• Entrustment and/or
Overseas Transfer of Personal Data. We entrust your data to our affiliates,
cloud storage providers, IT service providers, and data centers, some of whom
are located abroad (See the Korean language Privacy
Policy), subject to your consents or notifications to you, if applicable. The
entities receiving and processing your data are committed to using and storing
personal data in compliance with domestic and international regulations and to
taking all available physical and technical measures to protect personal data.
You may opt-out of such transfer so long as the transfer is not necessary to
provide you with the Service, by contacting us here.
• Local representative
pursuant to the Personal Information Protection Act
• Please send your
inquiries concerning privacy issues in South Korea pursuant to the Personal
Information Protection Act. Contact detail : [email protected].
Türkiye
If you
are using our services in Turkey, the following additional terms apply along
with the contents of the foregoing Policy. In the event of any conflict between
the following additional terms and the provisions of the main body of this
policy, the following terms shall prevail.
If you
wish to reach the SOMERFUL’s Data Protection
Officer to handle questions and complaints in connection with the processing of
your personal data, contact us to: [email protected]
Methods
of collection, processing purposes of, and legal bases for, processing your
personal data. Please refer to our Privacy Policy and its Addendum, for
detailed information about personal data categories we process, our processing
purposes and related legal bases for processing.
Your
rights. According to Article 11 of the Data Protection Law, you have the
following rights with respect to your personal data:
• the right to learn
whether we process your personal data,
• the right to request
information with regard to such processing, if we process your personal data,
• the right to learn
the purposes of the processing and whether they are used for such purpose or
not;
• the right to know
the third parties within or outside the country, to whom we transfer your
personal data,
• the right to request
correction of incomplete or inaccurate personal data,
• the right to request
deletion or destruction of your personal data under the conditions set forth in
Article 7 of the Data Protection Law,
• the right to request
that we notify the third parties, to whom we transferred your personal data,
about the correction, deletion and/or destruction of your personal data per
your request within the scope of the foregoing two items,
• the right to object
to the negative results about you that are due to the analysis of your personal
data processed solely by automated means,
• the right to claim
indemnification for damages incurred due to illegal processing of your personal
data.
You may
exercise your rights listed above by contacting us to: [email protected].
The
requests found in your application will be resolved as soon as possible
according to the nature of your request and within thirty days at the latest
free of charge. However, if your request incurs additional cost to our company,
then you may be charged over the tariff fee determined by the Turkish Personal
Data Protection Board.
Cookies.
Please refer to our Turkish Privacy Policy for further information on our use
of cookies on our website.
United
Arab Emirates
If you
are using the Platform in the United Arab Emirates (“UAE”), the following additional terms apply.
If any conflict arises between the main Privacy Policy and the additional
terms, the following terms shall prevail:
How we
share your personal data
In
addition to the main text of this policy, by using the Platform in the UAE you
agree to the terms of this Privacy Policy and consent to our sharing of your
personal data in line with the main text of this Privacy Policy.
Governing
law and dispute resolution
By using
our Platform in the UAE, this Privacy Policy will be governed by and
interpreted in accordance with the laws of the UAE. In the event of a dispute
arising between the parties in connection with this Privacy Policy:
where
the dispute relates to a claim for a sum within the limits specified by the
DIFC Small Claims Tribunal from time to time, then the dispute shall be
referred by either party to the said Tribunal; and
for all
other disputes, the parties shall seek settlement of that dispute by mediation
in accordance with the Mediation Rules of the DIFC-LCIA Arbitration Centre,
which Rules are deemed to be incorporated by reference to this clause. If the
dispute is not settled by mediation within 30 days of the commencement of the
mediation, or such further period as the parties shall agree in writing, the
dispute shall be referred to and finally resolved by arbitration under the
Arbitration Rules of the DIFC-LCIA Arbitration Centre, which Rules are deemed
to be incorporated by reference to this clause. The language to be used in the
mediation and in the arbitration, shall be English. In any arbitration
commenced pursuant to this clause the number of arbitrators shall be one and
the arbitration shall be conducted in Dubai.
Vietnam
If you
are using our services in Vietnam, the following additional terms apply. In the
event of any conflict between the following additional terms and the provisions
of the main body of this policy, the following terms shall prevail.
Age,
Parental and Guardian Consent. By accessing and/or using this Platform, you
represent that you are at least 17 years of age or not under guardianship. If
you are below 17 years old or under guardianship, you must cease accessing the
Platform.